Our CEO

With over two decades of corporate and nonprofit leadership including Marketing, Public Relations, Strategic Planning, Financial Management and staff Leadership and Development, Cheryl G Williams is the founder and CEO of Hudgins Williams Associates.   

During her twenty-two-year career at Procter & Gamble, Ms. Williams’ responsibilities included visibility and reputation building for domestic and global brands representing $30 billion in annual retail sales. She led brand external relations and designed and executed product launches on three continents, including an in-country assignment in Singapore. Among others, she has worked with Academy Award nominated actress Queen Latifah and Academy Award winner Cate Blanchett on both cause related and direct brand building projects, and she managed on-site Public Relations for P&G’s first beauty and grooming salon and spa at the 2010 Winter Olympics. During her tenure with P&G Ms. Williams served ten years as administrator and Vice President of the P&G Cosmetics Foundation and as a member of the foundation’s Board of Directors.

Twenty years of nonprofit service include leadership roles in faith based and secular organizations, increasing visibility of and support for humanitarian projects in dozens of countries including Uganda, Niger, Nicaragua, Peru, Indonesia, the Philippines and India. She has served on the boards of directors of Baltimore Center Stage, the Baltimore School for the Arts, the Baltimore Design School, and United Lutheran Seminary and its predecessors. As a Senior Consultant at Tecker International, a leader in nonprofit strategic consulting for over three decades, Ms. Williams brings her expertise in coaching and communications to a wide range of associations and other nonprofit organizations.

Ms. Williams received the Advanced Certified Personal and Executive Coach certification from the College of Executive Coaching, the leader in coach training for professionals with graduate degrees and is credentialed by the International Coach Federation. She earned her B.S. in Computer Science at North Carolina State University, and both an M.S. in Business and an M.B.A. from The Johns Hopkins University. She is a native of New York City and now lives in Baltimore, Maryland.

Cheryl Williams

Founder & CEO of Hudgins Williams Associates
Cherryl Williams

Cheryl Williams

Founder & CEO of Hudgins Williams Associates​